When Customer is King
When Customer is King. I was watching a documentary video on Paithani Sarees. A beautiful weave of of silk threads. Made in Maharashtra. Paithani Sarees are known for its rich vibrant colors and typical Peacock motifs. The documentary also was talking about Current trends. Today,apart from the traditional woven designs in silk,some handloom houses cater to every demand of the customers. So now we get the traditional designs woven in other silks too( Tussar,Maheshwari,Organza to name a few). The traditional motifs are replaced by whatever design demanded by customers. Even the vibrant colors,traditional borders and pallu designs are modified or replaced. But what was end product.... The authenticity, aesthetic part of the traditional Paithani saree handed down for generations got lost. But when Customer becomes King....one has to cater to the demands..... In a similar pattern, Corpuratisation of Medical field has turned each hospital into a Hospitality Industry....